Tuesday, September 5, 2017

Brand News: 10 Things You Need to Know for Tuesday, September 5

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The LEGO Movie

Everything isn’t quite awesome as LEGO trims 8% of workforce; tronc adds to newspaper portfolio; London’s bike-sharing race; and more brand headlines today:

Lego Group trims workforce in digital pivot led by new CEO following rapid growth and first-half sales slump.

Adweek announces Brand Genius awards.

Apple cancels decade-old iTunes London music festival.

Ben & Jerry’s taps external auditor for transparency.

Guinot bets on sponsoring lower-racked tennis players.

IBM powers new mobility services for Volkswagen as Toyota (bucking manufacturing automation) and Intel join autonomous car consortium.

IKEA pops up at Prague Fashion Week.

Ofo joins London’s bike-sharing fray.

Tronc acquires the New York Daily News.

West Elm replaces Casper with Leesa mattress brand.

& DC Comics is more prominent in new Justice League logo:

Justice League DC Comics


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