Amazon narrows “HQ2” choices to 20 cities (including Toronto) and leads latest YouGov Brand Perception survey.
ADT starts trading Friday on the New York Stock Exchange.
Glassdoor‘s HR disruption earns New Yorker profile.
Google and Tencent agree to share IP.
IBM returns to growth after six years.
Muji opens its first hotel, in China’s Shenzhen region.
Nike names Dirk-Jan van Hemeren CMO as Walmart names Judith McKenna president and CEO of its international division.
SAP study finds nearly 80% of consumers “would end brand relationship over unauthorized data usage.”
Snap lays off employees as monetization stumbles.
Spotify introduces visual podcasts with Spotlight feature.
Uber founder Kalanick earns $1.4 billion on Softbank deal.
Walmart trademarks ‘Wam! By Walmart’ and files to patent online perishables watermark ahead of grocery delivery push.
Zara tops Interbrand’s Best Spanish Brands 2017.
CAMPAIGNS:
Mastercard brings social good and philanthropy to “Priceless” platform with #StartSomethingPriceless campaign.
Panera Bread launches #RespectTheEgg campaign (including FDA challenge) and NYC pop-up to promote new breakfast menu.
Singtel tugs at heartstrings with Chinese New Year spot:
Taco Bell casts Josh Duhamel in Web of Fries online production.
Unilever-owned brands team up for one-day Cupboard Love Cafe with Jar Kitchen to give away free dishes to Londoners.
If January's left you skint, get down to @JarKitchen for a FREE lunch https://t.co/xEWOhfnJZd pic.twitter.com/WcpOAdSHPg
— London On The Inside (@LondONtheinside) January 17, 2018
United Airlines celebrates heroic Olympians and employees:
Click here for previous news roundups … sign up for our free daily newsletter … and send brand news and tips to editor@brandchannel.com or ping us on Twitter, Facebook or LinkedIn.
The post Brand News: 10 Things You Need to Know for Friday January 19 appeared first on brandchannel:.
No comments:
Post a Comment